YET ANOTHER INPUT FOR THE TII ANNUAL CONFERENCE 2006, NEXT WEEK
Innovation is the "yin" to globalization's "yang": "
Frank Gens of IDC has written a great summary of the debate over innovation that recently took place at IBM's Business Leadership Forum in Rome. In his blog post, Frank addresses two 'nagging' questions about innovation, including one that was on the mind of nearly every business executive at the IBM event: 'Is innovation really as big a deal as IBM (and many other IT vendors) are making of it, or is it just the latest empty buzzword, destined to fade away in 18-24 months?'
The answer, not surprisingly, is that innovation really is a big deal, thanks primarily to the forces of globalization. Frank explains why:
'Why is the subject of innovation so important to business leaders? The most obvious and powerful reason is globalization. There is a direct linkage between the pressures of globalization and the urgent need for innovation, and this was right on display throughout the IBM event: from author Tom Friedman’s comments about the 'flattening world', right through to former EC Commissioner Mario Monti’s comments about the urgent need for structural reform in the Eurozone’s three largest countries...
Our research and others’ (including IBM’s recent CEO survey) show that innovation is seen by CEOs as a critical countermeasure to the growing pressures of globalization. At IDC, we think of innovation as the 'yin' to the 'yang' of globalization: they have a strong positive-feedback relationship, with globalization fueling the need to innovate, and innovative companies being able to create value by leveraging globalization. As I said at IDC Directions: 'Innovation is moving up the CEO’s agenda, and it will stay there as long as globalization is an issue - which will be for quite a while to come.'
Tags: innovation globalization yinyang
[Image: The Yin Yang Building]
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(Via Business Innovation 2005.)
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