Foresight Theme
Workshop Topic 5 : Customising products for future markets
Speaker: Frank Ruff, Daimler Chrysler
Title: The crisis of the enhancement logic
Facilitator: Bruno Woeran, Danube
Reporter: To be decided
This workshop will discuss the forces which are likely to influence future markets and economic conditions and how this will influence customer demand for products and services. The speaker works within the foresight research division of Daimler Chysler, based in Berlin and responsible for the “Smart Car” and other innovations in the automotive industry.
1. Current situation mass production of standard products 2. What we want successful, long term strategies 3. How we achieve it researching future markets, scenario planning, producing goods with more cultural and symbolic appeal etc
Workshop Topic 6 : Foresight and Regional Development
Speaker: Christian Svanfeldt, European Commission
Title: Regional Blueprints for development
Facilitator: Guido Giebens, Viisiteam Reporter: Herman Deroost, TimetoMarket
This workshop will discuss how regions can use foresight techniques to create more robust long term strategies. Understanding the global drivers affecting key areas in the regional economy is essential in order to prioritise public sector intervention and private sector action. Foresight is a high priority for the EU and the speaker has played a major part in defining strategies for different types of region eg, industrial transition, agricultural decline, trans-border etc.
1. Current situation conventional planning processes 2. What we want wealth creation and EU social integration 3. How we achieve it better informed policy making, flexible skills, forward looking businesses & services
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